How to Advertise Your Minecraft Server and Get More Players
Strategies for growing your Minecraft server's player base through server lists, Discord, and more.
Building a player base takes effort. Here are the most effective strategies for getting more players on your server.
Server List Sites
Submit your server to popular listing sites. Most let players vote, which boosts your ranking.
- minecraft-server-list.com
- minecraft-mp.com
- minecraft-server.net
- topminecraftservers.org
Set up NuVotifier to reward players for voting — this keeps you ranking high.
Optimize Your Server Listing
- Server name: Clear and descriptive (e.g., "SkyBlock | Economy | Events")
- MOTD: Eye-catching with colors. See Change MOTD
- Server icon: Professional 64x64 icon. See Add Server Icon
- Description: Highlight what makes your server unique
Build a Community
- Create a Discord server — This is essential for community building and player retention
- Post on Reddit — r/mcservers and r/MinecraftBuddies allow server ads on specific days
- Create social media — YouTube videos, TikTok clips, and Twitter posts showcasing your server
Improve Player Retention
Getting players to stay is more important than getting them to join:
- Responsive and fair staff
- Regular events and updates
- Stable server with good TPS
- Active Discord community
- Fair rules and anti-cheat
💡 Tip: The best advertising is a great server experience. Focus on quality — happy players invite their friends.
📝 Note: Avoid paying for "bot" services that artificially inflate player counts. Server list sites can detect and ban your listing for this.
See also: Setup Votifier | Change MOTD | Add Server Icon
If you need help, join our Discord.
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